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Proposal of Strategy of SBU Development
Šebesta, Petr ; Ondra, Petr (referee) ; Zich, Robert (advisor)
Bývalý americký prezident prohlásil: “Plány jsou nic, plánování je všechno”. V tomto duchu lze říci, že dobře fungující systém strategického řízení je svým způsobem důležitější než samotné dokumenty, které produkuje. V tomto duchu se nese i celá tato práce, která zachycuje určitý stav strategie jedné strategické obchodní jednotky (SBU) firmy GlobSol CZ a její posun kupředu od původních abstraktních cílů k naprosto jasným a konkrétním krokům, které bude třeba v budoucnosti udělat pro rozvoj této obchodní jednotky. Po zhodnocení současného stavu teorie, je provedena analýza současného stavu strategie obchodní jednotky vzhledem k jejím okolím. Ze závěrečné SWOT analýzy jsou pak pro jednotlivé její prvky určovány cíle směřující ke strategickému rozvoji. Každý cíl je rozvinut do jednoho, či více kroků, které jasně determinují jak a kdy lze daného cíle dosáhnout. Na závěr je zhodnocen přínos této obchodní strategie, její předpoklady a rizikové faktory. Nejcennějším na celém dokumentu je však samotná činnost tvorby strategie, která rozvíjí zcela nové pohledy na možnosti rozvoje strategické obchodní jednotky.
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Strategy Concept of Firm RICADO
Herodek, Jan ; Mucha, Martin (referee) ; Zich, Robert (advisor)
This thesis solves the future growth of the joinery RICADO. It contains of present situation analysis and improvement proposal, which follows the analysis. It includes various options of strategies, which the company can follow to achieve a certain level of growth.
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Implementation of Strategy in Komerční Pojišťovna, a.s.
Horká, Barbora ; Homoláč, Radek (referee) ; Zich, Robert (advisor)
This material informs readers about implementation of strategy in company. The chapter number 1 (theoretical part) deals with the general principals of implementation of strategy and methods which are used for practise. This part should be instrumental as a theoretical base for the practical part. The sekond part (analysis) is focusing on running of comapany Komerční pojišťovna, a.s.. It describes history of company, its activities, organization structure. First of all it characterizes the methods, which are used by top management for implementation of strategy to all stages of management. Part of analysis is called questionnaire examination and it identifies fruitfulness of this implementation from employees view. The third part prezents proposals and recommendations for more efficient processes.
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Proposal of Small Company Development Strategy
Crháková, Eva ; Hanáková, Blanka (referee) ; Koráb, Vojtěch (advisor)
The main focus of this thesis is to form a strategy of development of a small LLC company called ABC. The strategic analysis included in this thesis shows the company’s position on the market and its main advantages. The thesis provides a complex strategy of further development according to the corporate vision and the strategic objectives of ABC including the aspects of functional strategies and a detailed schedule of its implementation.
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Implementace metody Balanced Scorecard ve vybraném podniku
Blažková, Sabina
This diploma thesis concerns the implementation of the Balanced Scorecard method in a selected company as a comprehensive tool for evaluating business performance. The goal of the thesis is to propose the implementation of the Balanced Scorecard model into the management system of a specific company from the food industry sector in order to increase its performance and competitiveness. The introduction of the thesis presents the current state of knowledge in the field of strategic management, company performance evaluation and the Balanced Scorecard method itself. The next part is focused on evaluating the situation of the selected company, including the industry in which it operates, using a questionnaire survey, traditional and modern performance evaluation methods and strategic analysis methods. On the basis of the synthesis of the results, the strategic goals of the company are determined, including the corresponding measures and their target values. Subsequently, strategic actions leading to the achievement of these strategic goals are derived. At the end of the work, a time schedule for implementation, calculation of related costs and a model scenario for companies in the industry are proposed.
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Strategie vybraného podniku
Šauer, Martin
The thesis is focused on the design of corporate strategy for the company AMPO, s.r.o., which is created through the outputs of the strategic analysis and by using methods, tools and models, and should improve the situation of the company and achieve the selected strategic. The author in creating a new strategy for the company AMPO, s.r.o. Used modeling methods and the final outcome was a summary of the recommendations and create a graphical model of the proposed strategy. The literature search focused on the topic of strategy and strategic management. They described various methods, tools and models, which were then used in the practical part and are the basis for the formulation and implementation strategies.
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Start-up
Spurná, Petra ; Švec, Václav (advisor) ; Lukáš, Lukáš (referee)
The main topic of this thesis is the introduction to the issue of the companies in the early stage with a big growth potential, so called start-ups. The first years of the company´s existence are very difficult. This is showed on the example of a real company. The original business plan can be changed a lot during the first years of the company, due to big changes in the company´s internal and external environment.
The theoretical part of the thesis summaries the issues of strategic management and making business plans, defines a start-up and summaries the options of how to finance start-ups.
There is a summary of a concrete business plan of a real company in the analytical part of the thesis. By comparison of the results from the analysis made in the original business plan and the analysis made in the present were found the reasons of the differences between the results expected and the results really achieved.
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Návrh strategie vybraného podniku
Vaněček, Petr
This thesis deals with strategies and strategic management. The aim of this thesis is create a corporate strategy for the company Kabelové bubny a bedny s.r.o., which should lead to improve situation of the company. The thesis is divided into theoretical and practical part. The theoretical part is focused on strategy and strategic management. Another text is dedicated to strategic analysis of external and internal environment of the company and also the methods and models that are the basis for the formulation of a new strategy. The theoretical part is concluded with a discussion of strategy implementation. The practical part contains analysis and models presented in the theoretical part. On this base is proposed corporate strategy. The conclusion is devoted to overall summary of the research and design of the new strategy, which is also clearly drawn in a graphical model.
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Návrh strategie vybraného podniku
Crha, Martin
This work deals with corporate strategy and strategic management, which should be applied to improve company situation. The aim of this diploma thesis is the design of corporate strategy for the company ELECO VEP CZ s.r.o. The theoretical part is focuses on the study of Czech and world literature. This part compared the opinions of various authors on the issue. Space is devoted to the analysis of internal, external and departmental environments, models and tools used for the formulation of strategy and proper implementation of the strategy. In the practical part, the author deals with strategic analysis of the company ELECO VEP CZ s.r.o. and on the basis of the analysis developed models are suitable for the formulation of the strategy. Author used modelling method which was used to create new strategy. The final outcome of this work was to summarize recommendations for the company and create a graphical model of the proposed strategy.
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